Olympics offer opportunities for Shaoxing businesses
Although the Paris Olympics have concluded, the global sports market continues to heat up, creating opportunities for enterprises in Shaoxing, Zhejiang province.
Xilinmen Furniture Co (Sleemon), based in Yuecheng district, designed a custom "Oxygen Cushion Ignite Edition" mattress for China's national weightlifting team. This mattress not only enhances athletes' sleep quality but also helps alleviate fatigue and speed up recovery.
The mattress, used by the national weightlifting team, is 6-centimeter thick with a surface made of antibacterial Tencel fabric and a non-slip backing. It features a dual-core structure with gel memory foam and high-elastic support foam.
The standout feature of this mattress is its modular design — easy to disassemble, store, and transport — making it perfectly tailored for athletes, said a representative from Xilinmen. The mattress, used by Olympic champions, has already attracted numerous customers.
From January to July this year, Yuecheng's exports reached 24.42 billion yuan ($3.40 billion), a 5.64 percent increase year-on-year, with exports to Europe alone growing by 30.9 percent to 4.54 billion yuan in the first half of the year.