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Wenzhou sees explosive growth in cross-border e-commerce

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ezhejiang.gov.cn|Updated: December 17, 2021

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An imported wine exhibition center in Wenzhou, Zhejiang province. [Photo/wenzhou.gov.cn]

Wenzhou has now developed an integrated cross-border e-commerce industrial chain consisting of shoes, glasses, pens, auto parts, bags and suitcases, educational toys, pet supplies, electronics, and sanitary wares.

Lastly, Wenzhou has also been deepening industry-university-research cooperation, aiming to cultivate more cross-border e-commerce professionals. For example, the Wenzhou Vocational College of Science and Technology was one of the first higher learning institutions in China to offer such education, covering the whole business framework of cross-border trade marketing, operation and management.

Wenzhou has also trained 9,382 people in various professional e-commerce skills from January to November, providing guidance and suggestions to help practitioners overcome business challenges, carry out digital marketing, build a brand effect, and improve operational capacity.

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