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A new commercial zone themed around Journey to the West opens in Pinghu, Jiaxing, Zhejiang province. [Photo/Tide News]

A new cultural and entertainment hub, dubbed the first "city that never sleeps" in the Yangtze River Delta region, opened its doors on Jan 21 in Xindai town, Pinghu, Jiaxing, Zhejiang province.

Designed to captivate visitors day and night, the complex operates on a daily schedule from 4:00 pm to 11:30 pm during weekdays and extends its vibrant offerings from 11:00 am to midnight on Saturdays, Sundays, and public holidays.

Buildings and designs in the commercial district blend the essence of the classic Chinese tale Journey to the West with Pinghu's local culture, featuring elements such as watermelon lanterns and creating an immersive destination for cultural interactive experiences.

At the center of the block lies an amusement park which boasts over 40 rides, including thrilling water slides and roller coasters. Additionally, the place features more than 140 restaurants selling local delicacies from across the country.

With its official opening, the commercial district aims to cater to the diverse nighttime consumption demands and enhance the overall nightlife experience for residents and visitors.