An aerial view of the World Fresh Water Pearl Museum in Zhuji, East China's Zhejiang province. [Photo/shaoxing.com.cn]

The World Fresh Water Pearl Museum opened to the public in Shanxiahu town, Zhuji, Zhejiang province on Nov 9.

The whole building covers an area of 2,000 square meters and is divided as two venues. The big one is for the exhibition of priceless pearls from across the world and the small one is the convention center.

A red fresh water pearl is on display on the second floor of the exhibition venue of the World Fresh Water Pearl Museum. [Photo/shaoxing.com.cn]

The museum will host the 2020 World Pearl Congress from Nov 13 to 15. This year's congress will be attended by a number of professionals from over 20 pearl and jewelry companies in Germany, Spain, Columbia, and South Africa.

Zhuji has held 11 pearl festivals, helping promote pearls produced in Shanxihu town to the world.

Shanxiahu, known as the pearl capital of China, is the world's largest producer, processor and supplier of fresh water pearl.

The town is currently home to more than 2,500 pearl companies and produces nearly 80 percent of China's and 70 percent of the world's pearls. From January to September, online sales of pearls in Zhuji were valued at 10.02 billion yuan ($1.5 billion), a year-on-year increase of 25.27 percent.